Incisive.nu

Because the internet is made of content. Research, debate, and ideas on strategy, writing, curation, and content wrangling of all sorts from Erin Kissane.
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Between the Click and the Curator

Written on July 27, 2010. Written by Erin.

(Part two in a five-part series: Intro post. Part I. See also: “Credo: Addendum”) In the previous post in this series, I suggested that we in web-land tend to use the phrase “content curation” to refer to two distinct activities, and then talked a bit about how we got to the current state of collective [...]

Read more from the Content Strategy, Editorial Strategy, Storytelling category. If you would like to leave a comment, click here: 5 Comments. or stay up to date with this post via RSS, or you can Trackback from your site.

Credo: Addendum

Written on July 27, 2010. Written by Erin.

As I publish a short series of posts on content curation this week, it’s occurred to me that there are a few core assumptions I’d like to clarify in something like an addendum to the credo on my about page. Content strategy is as obviously important in web development projects as UI design or project [...]

Read more from the Admin Notes, Content Strategy category. If you would like to leave a comment, click here: Comment. or stay up to date with this post via RSS, or you can Trackback from your site.

Curating the Deck Chairs on the Titanic

Written on July 26, 2010. Written by Erin.

(Part one in a five-part series. Intro post is here.) One of the snarls in the content curation discussion is a problem of definition: leaving aside the ethical, aesthetic, and logical questions about the relation of museum or gallery curation to the online world, what do we—web people—mean when we say “content curation”? Completists may [...]

Read more from the Content Strategy, Editorial Strategy, Storytelling category. If you would like to leave a comment, click here: 9 Comments. or stay up to date with this post via RSS, or you can Trackback from your site.

Content & Curation: An Epic Poem

Written on July 22, 2010. Written by Erin.

If you follow the discussion about content strategy and new-school publishing, you’ve probably seen at least a piece of the “content curation” tussle that’s been heating up on the web. Here’s the 30-second version: NEWSPAPERS: “The youngs say they’re curating things, even though they do not work in museums.” SOCIAL MEDIA/CONTENT MARKETING PEOPLE: “Content curation [...]

Read more from the Content Strategy, Editorial Strategy, Publishing category. If you would like to leave a comment, click here: 6 Comments. or stay up to date with this post via RSS, or you can Trackback from your site.

Myth: People Read Less Online

Written on June 23, 2010. Written by Erin.

Once again, the old story about people not reading on the web is getting attention. As Dean Allen wrote ten years ago, it goes like this: Users don’t read Users only scan Users haven’t got No attention span I hate to get vulgar when it’s not even Friday yet, but this is bullshit. Even in [...]

Read more from the Content Strategy, Design for Reading, Usability category. If you would like to leave a comment, click here: 10 Comments. or stay up to date with this post via RSS, or you can Trackback from your site.

This Is Content

Written on May 27, 2010. Written by Erin.

Over the last few weeks, I’ve been seeing a lot of smart people experiencing small paroxysms of insecurity about the use of the word “content” to describe the stuff that people publish online. “It’s impersonal,” goes the narrative. “It’s a buzzword.” “It takes all the humanity and warmth out of our stories and insights and [...]

Read more from the Content Strategy, Storytelling, Writing category. If you would like to leave a comment, click here: 5 Comments. or stay up to date with this post via RSS, or you can Trackback from your site.

Ze Big Web Show

Written on May 20, 2010. Written by Erin.

I just had the great pleasure of doing a live interwebvideo joint interview with Kristina Halvorson on Dan Benjamin and Jeffrey Zeldman’s The Big Web Show. With luck, it wasn’t entirely clear that my cat jumped onto my lap halfway through and proceeded to claw the crap out of my kneecaps. He’s awesome like that. [...]

Read more from the Content Strategy, Out in the World category. If you would like to leave a comment, click here: Comment. or stay up to date with this post via RSS, or you can Trackback from your site.

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  • About Erin

    Erin Kissane is a content strategist, editorial consultant, and writer based in New York City. She got this way by reading too much. Learn more.
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