Incisive.nu

Because the internet is made of content. Research, debate, and ideas on strategy, writing, curation, and content wrangling of all sorts from Erin Kissane.
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Myth: People Read Less Online

Written on June 23, 2010. Written by Erin.

Once again, the old story about people not reading on the web is getting attention. As Dean Allen wrote ten years ago, it goes like this: Users don’t read Users only scan Users haven’t got No attention span I hate to get vulgar when it’s not even Friday yet, but this is bullshit. Even in [...]

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  • About Erin

    Erin Kissane is a content strategist, editorial consultant, and writer based in New York City. She got this way by reading too much. Learn more.

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